ARE YOU AN OGILVY CLIENT?
(Congratulations, you’ve found the part where we break character)
Ogilvyland is a satirical fossil fuel-themed funfair we’ve developed to highlight an unwelcome distinction held by your advertising agency, Ogilvy. According to a recent report by Clean Creatives, Ogilvy is the number 1 agency worldwide in terms of fossil fuel contracts.
Why is Ogilvyland relevant to you?
If your organisation is not in the fossil fuel sector, it is likely that you are dedicating significant resources—time, capital, and reputation—towards your corporate sustainability initiatives.
We believe there is an inherent conflict when an agency like Ogilvy, tasked with supporting your business and your vision of the future, simultaneously works with companies actively expanding coal, oil, and gas production - efforts that starkly contradict the IPCC's guidance for meeting the goals of the Paris Agreement.
What action are we asking you to consider?
Simply this: engage Ogilvy in a conversation and request that they disclose to you the client industries that make up their global revenue base. Transparency in client portfolios for professional service firms is a recommendation of the UN’s Race to Zero coalition. Should you wish to explore this further with your procurement team, more information is available here: www.seriouspeople.co/clientdisclosure.
We would be delighted to meet and discuss this issue further, but our primary objective is to ensure that the conversation is initiated, and that you gain a clearer understanding of how well Ogilvy’s values and business practices align with your own.
If you’d like to talk to us, please get in touch at hello@ogilvyland.com.